In April 2018, I co-founded Mapoteca, an illustrated map company based in Buenos Aires, Argentina. Mapoteca merges data with art to create compelling storytelling cartographies. Collaboration is at the heart of everything we do. Engaging a diverse team of artists, illustrators and researchers, our projects have spanned both B2C and B2B sectors.
At Mapoteca, I was the cartography expert, leading more than 50 projects and working with more than 30 designers and artists. We did it all, from storytelling maps for NGOs to touristy maps for city halls or maps as business gifts for big companies. We even decorated company walls with our creations. And don't forget about crafting unique cartographic experiences! Besides map-making, I got involved in business development. We had a great presence on Instagram with over 170,000 followers and sold over 20,000 maps.
Get to know Mapoteca and our process in this video: